Verdict: The Ordinary Natural Moisturizing Factors + HA ($8) is a 72% match dupe for Drunk Elephant B-Hydra™ Intensive Hydration Serum ($48). Full price and ingredient comparison below.

By the BeautyFlow Research Team · Updated July 2026

The Original

Drunk Elephant

B-Hydra™ Intensive Hydration Serum

$48

The Dupe

💜
The Ordinary

Natural Moisturizing Factors + HA

$8
72% match
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Curated by BeautyFlow editors

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Ingredient Comparison

Drunk Elephant· $48

Ingredient data coming soon

The Ordinary· $8

Ingredient data coming soon

Frequently Asked Questions

Is The Ordinary Natural Moisturizing Factors + HA a good dupe for Drunk Elephant B-Hydra™ Intensive Hydration Serum?

Yes — The Ordinary Natural Moisturizing Factors + HA is a 72% match for Drunk Elephant B-Hydra™ Intensive Hydration Serum based on ingredient and formula comparison.

How much cheaper is The Ordinary Natural Moisturizing Factors + HA than Drunk Elephant B-Hydra™ Intensive Hydration Serum?

The Ordinary Natural Moisturizing Factors + HA costs $8 versus $48 for Drunk Elephant B-Hydra™ Intensive Hydration Serum — a saving of $40.

What is the difference between Drunk Elephant B-Hydra™ Intensive Hydration Serum and The Ordinary Natural Moisturizing Factors + HA?

The main difference is price — Drunk Elephant B-Hydra™ Intensive Hydration Serum costs $40 more. Formulas are closely matched in our comparison, though packaging and shade ranges may differ. See the full ingredient table on this page for the exact overlap.

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